In his new film, Gore attempts to reach those who are not influenced by scientific fact but whose level of self-satisfied smugness means that they think that they are capable of changing the world by themselves. "Laying out the facts just won't work," said Gore, "which means we've got to rely on fiction and fairy stories to try and persuade them. Although a lot of people believe in a big man in the sky created the world, we need to make them think that he is telling them to recycle teabags."
Viewers of the film are ecstatic at the message that they themselves agree with. Richard Pilsby, a member of the Green party and part time tree said, "I'm going to go out right now and keep doing the things I was doing before. But even more so!" Claire Danns, a keen eco-warrior said, "It has honestly changed my life. Not that it has influenced me in any way but that I wasted two hours of my life on that drivel."
